First, Cooke tells us this is part of a pattern of inappropriate stereotypes (that is, stereotypes not calculated to appeal to Charles C.W. Cooke) foisted on him by the Obama studios:
First, we had Julia, the creepy, eyeless, vision-of-horror from Brave New World whose life was run from cradle to grave by the federal government. Then, we had Adriana, the painfully neutral and carefully ambi-racial stock-model-from-everywhere whose face became so synonymous with HealthCare.gov’s hilarious launch that she had to be replaced with a graphic plugging an 800 number."Julia" was a series of silhouettes used as a graphic element, and only creepy if you come from a primitive culture which has no experience of representational art. As for Adriana -- I never knew her name before, but am not surprised Cooke did; apparently enough wingnuts had Special Feelings for her that the poor model had to flee for her life -- I can see why Cooke was pained by her "carefully ambi-racial" features; he probably hears the tyrant Obama crying THIS IS YOUR FUTURE every time her pulls her picture out from under his pillow.
And now, courtesy of Organizing for Action, we have Pajama Boy, a metrosexual hipster in a plaid onesie who wants you to spend your precious Christmas days talking to him about the president’s vision for health insurance.
Unlike your average Jehovah’s Witness, Pajama Boy has evidently managed not only to get into the warmth of your house to do his proselytizing, but to make himself a cup of hot chocolate and to get into his bedtime clothes to boot. That is to say, Pajama Boy is staying over — priggish facial expression and all — and he won’t leave until you’ve relented.This soft-invasion fantasy is no more than you'd expect from the folks who gave you "shoving it down our throats." Indeed, the queerfear is palpable -- Cooke says this advertising model, or something he represents, brings to mind a "Queer Students Assocation," and would go for "a 'dialogue' about the evils of 'heteronormativity.'" Cooke also marks the model as a "vaguely androgynous, student-glasses-wearing, Williamsburg hipster," which means maybe he only looks gay, which is still bad enough. Also, "part Chris Hayes, part Rachel Maddow, part Lena Dunham," etc.
Cooke does not threaten to beat the model's homo ass, for he is an internet, rather than a real, tough guy, so instead he expresses satisfaction that "Twitter rather predictably exploded with derision," and that others information workers of his political persuasion endorse his sentiments (Cooke's work is one of the few places where you will read "of 'Iowahawk' fame" and know it is meant seriously). His final movement is essentially a luxuriation in the difficulties of Obamacare -- you know the style from countless wingnut thesaurus-reading contests exulting over the "train wreck," "debacle," "smoldering ruin," etc.-- except Cooke's signifiers tend toward this: "All the women were sluts; all the men were idiots; all the girls were playing extremely violent sports."
He does stick in stuff about Oscar Wilde and Evelyn Waugh and his preference for "adults' clothes," though, so you'll know he, unlike his various real and imaginary nemeses, is a serious adult.
This is where the Obamacare argument is right now. No one really expects it to go away; it will either get better or it won't. Cooke and his crew hope for the latter, indeed are actively working on preventing it from getting better, which is why most of their essays on the subject are just concatenations of slurs -- they don't have anything else, certainly not a health care solution other than the traditional Pay or Die. They don't have anything to explain or defend, and so can expend such creativity as they have on polishing their act. Which wouldn't be so bad if they had a better one.
